The innovative cops were known locally as the NTNB which stood for the North Town Narcotics Bureau but quickly were nicknamed the North Town "Nasty Boys" by the local drug dealers because of the unit's all black hooded raid uniforms and their quick breaching methods for serving search warrants.[3] The unit caught the attention of the producers of "The Reporters" while they were in Las Vegas for an unrelated show. It was the practice of the unit at the time to allow the local press to ride with them and tape their raids and "Reversals", that's where the cops take over a drug sales location and then pretend to be the drug sellers busting the arriving buyers one by one. Then with the help of the local NBC affiliate would air the bust on the 11:00 p.m. news with the opening, "The Nasty Boys shut down another drug sales location at ..." The Reporters aired a segment showcasing the Nasty Boys serving warrants and speaking their "Say No To Drugs" presentation to local adult and children's organizations.[1]
Cop boys, show.
Producer Dick Wolf, of Miami Vice fame and later of Law & Order fame, noticed the Nasty Boys and proposed to the two North Las Vegas Narcotics Officers, Jimmy Jackson and Larry Bradley, who had produced the anti-drug song that a television show to be released by Universal Studios, and broadcast on the NBC network.[6] Jackson and Bradley agreed and provided stories to the writers, were technical advisors and acted in the pilot and several episodes. A pilot episode was aired as a TV movie September 21, 1989, and 13 episodes aired as a mid-season replacement show. The show was very popular with a small cult following but the Universal Studios-produced Nasty Boys was not renewed because that same year, NBC had begun producing many of their own television shows and only renewed one non-NBC production that year.
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